Through the action of upholding cards to inspire and to motivate people; believe there are more nice and beautiful things waiting for us to explore.  UP UP would also like to use the upholding of cards to convey positive thoughts and to narrow the distance between people.

舉牌是一種支持的態度,是一種相信希望的精神,每隻舉牌小人都代表著支持你的人。當你需要獨自面對難關時,舉牌小人會陪伴與鼓勵你,用舉牌挺你的希望。我們相信有許多美好的事都等著我們高舉著,並將支持與鼓勵延伸出去。

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